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About us

About Lauvero Group

A New Generation of Affordable Luxury

Lauvero Group represents a redefinition of what modern luxury means. Founded by Faisal Abusamra and Noray Abuhattab, the group unites two independent yet complementary brands that share one philosophy: making fine craftsmanship accessible without compromising quality. Through its brands Lauvero, the French-inspired jewelry and watch label, and Valeria Bellucci, the Italian house of leather and gemstones, the group embodies the meeting point of art, culture, and modern design, delivering refined elegance grounded in authenticity and accessibility.

Thoughtfully curated collections are offered within an accessible luxury price range, allowing customers to experience premium craftsmanship, timeless aesthetics, and genuine materials without the traditional barriers of luxury pricing.

Lauvero — The Art of Accessible Luxury

Established in 2024 and inspired by The Louvre, Lauvero was created to celebrate the beauty of art through craftsmanship. Every Lauvero piece is designed with the belief that luxury should not be distant or unattainable, but a personal expression of identity. The brand fuses European heritage with contemporary techniques to produce jewelry and watches that combine elegance, endurance, and meaning.

Lauvero’s materials are developed using a proprietary formula that ensures lasting brilliance. Each piece is plated with a triple layer of 18K gold, guaranteeing color that never fades and supported by a lifetime warranty. The brand’s 18K Gold Line, handcrafted in France, and its Certified Diamond Collection represent the highest standards of artistry. Prices begin from AED 200, making Lauvero a pioneer in accessible luxury.

Every Lauvero product reflects a commitment to perfection through a detailed quality control process. From polishing and plating to testing and packaging, each stage is performed under strict supervision to ensure consistency and excellence. Lauvero stands as a bridge between art and life, between the emotions we feel and the symbols we wear.

Valeria Bellucci — Italian Sophistication, Redefined

Valeria Bellucci embodies the spirit of Italy: elegance, craftsmanship, and effortless sophistication. Created under the Lauvero Group umbrella, it brings Italian excellence into the world of genuine leather, gemstones, and refined design. Valeria Bellucci is a brand of affordable luxury, crafted for those who value authenticity and detail.

Each piece is made from premium Italian cowhide leather, ensuring both durability and softness. The designs follow a minimalist Italian aesthetic, blending modern geometry with timeless simplicity. The leather is imported from Italy and handmade in specialized workshops under the guidance of Italian artisans. Every product—whether a leather bag, bracelet, or ring—embodies precision, balance, and character.

Valeria Bellucci's range extends beyond leather bags to include bracelets for men, men's and women's watches with genuine gemstones, and ceramic rings. Its signature gemstones—including Malachite, Red Agate, Tiger Eye, Onyx, Turquoise, Labradorite, Howlite, Pietersite, Moonstone Eclipse, Pyrite, and Sodalite—are individually selected for their natural color and energy. Each gemstone carries a distinct personality that reflects the wearer’s individuality.

The brand's attention to detail extends to presentation. Every Valeria Bellucci item is presented in superior luxury packaging, including a custom-designed box and pouch. Despite its quality, the brand maintains an accessible price point starting from AED 200, aligning with Lauvero Group's belief in inclusive luxury.

Craftsmanship, Quality, and Integrity

Both Lauvero and Valeria Bellucci operate under the shared belief that craftsmanship is an art form. The creation process merges traditional methods with modern innovations, producing products that endure over time — physically and emotionally. Each material, from the gold plating used in Lauvero’s jewelry to the Italian leather in Valeria Bellucci’s bags, is sourced with care and tested to meet the highest standards.

The Group’s artisans combine generations of expertise with precise contemporary techniques. In Lauvero’s French workshops, every gold and diamond piece is sculpted and polished to perfection. In Valeria Bellucci’s Italian ateliers, leather is cut, shaped, and stitched by hand, ensuring uniqueness in every creation.

Our Vision

To become a global symbol of affordable luxury, representing the finest European craftsmanship and accessible excellence across jewelry, watches, and leather goods.

Our Mission

To create products that transform art into experience — making genuine materials, timeless design, and emotional craftsmanship available to everyone who appreciates quality.

Core Values

Authenticity — Every creation is genuine in material, design, and story.
Excellence — Each product is the result of rigorous attention to detail and quality.
Accessibility — Luxury should be attainable to all who appreciate art and meaning.
Purpose — True beauty lies in giving back and creating value beyond profit.

Global Presence

Headquartered in Dubai, United Arab Emirates, Lauvero Group operates luxury boutiques across the Middle East and serves customers worldwide through its e-commerce platform. The Group offers fast regional delivery and international shipping with full quality assurance, while continuing its expansion into Europe and North America.

Social Responsibility

Lauvero Group believes luxury should serve a purpose beyond aesthetics. The Group donates 5% of its total sales to charity, supporting education, women’s empowerment, and community development projects. Every purchase contributes to meaningful change, ensuring that beauty and compassion coexist within the company’s DNA.